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First Ever Sephora ‘Summer Club’ Debuts at Iconic Brooklyn & Florida Keys Luxury Hotels, The William Vale and Isla Bella Beach Resort

The summer-long activation blends pool culture, wellness, and Sephora curated beauty moments across two distinct East Coast hotel destinations

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Sephora and Makeup By Mario Expand Their Global Partnership with the Launch of TikTok Series “Mario’s Beauty Booth”

SEPHORA AND MAKEUP BY MARIO announce the next chapter of their exclusive partnership with the unveiling of Mario’s Beauty Booth, a global TikTok-first content series designed to bring professional artistry and education to beauty communities worldwide.

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Sephora App in ChatGPT Brings a New Personalized Beauty Experience

Sephora, the global leader in prestige beauty retail, today announced a new AI-enhanced consumer experience with the launch of its app in ChatGPT.

F1 Academy Driver on Track
F1 Academy™ and Sephora Launch Partnership Ahead of 2026 Season

F1 ACADEMY™ and SEPHORA have today announced an official partnership, which names the leading global beauty retailer as an Official Partner and the Official Beauty Retail Partner of the series.

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2026 Applications Open for Sephora Accelerate, the Leading US Beauty Brand Incubator Program

Starting Monday, March 2, Sephora will accept applications for its 2026 Accelerate Program

Olive Young X Sephora
SEPHORA and OLIVE YOUNG partner to bring the best of Korean beauty to SEPHORA consumers

SEPHORA, the global leader in prestige beauty retail, and CJ OLIVE YOUNG, Korea’s leading beauty and health retailer, announced today a new strategic partnership

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Sephora Unwraps Another Year of Beauty with its 2026 Beauty Insider Birthday Gift Offerings

Sephora is ringing in the new year with the ultimate celebration of beauty with the unveil of its 2026 birthday gift offerings for Beauty Insider members in the U.S. and Canada.

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Sephora US Unveils SEPHORiA 2026: A Beauty Multiverse Lands in Los Angeles This March

The iconic beauty event returns to Los Angeles with an all-new immersive concept, promising first-ever programming and new exclusive on-site perks

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Unrivaled And Sephora U.S. Announce Arena Naming Rights Deal In An Expansion Of Existing Partnership

Unrivaled’s home and headquarters in Miami to now be called “Sephora Arena”

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Warriors Announce Partnership With Sephora U.S.

The Golden State Warriors have announced a partnership with Sephora U.S., the world’s leading global prestige beauty retail brand, becoming the first Valkyries partner to join the Warriors portfolio.