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Sephora Accelerate
Sephora’s 2025 Accelerate Incubator Program Celebrates a Decade of Impact with New Class of Brand Founders

Today, Sephora North America revealed the names of eight BIPOC brands selected for its 2025 Accelerate program, a signature incubator designed to nurture and propel emerging beauty brands.

Sephora Accelerate Graphic
Sephora Opens Applications For Its 2025 Accelerate Brand Incubator Program

Beginning today, Sephora is accepting applications for its 2025 Accelerate Program, its longstanding brand incubator aimed at building a community of innovative, inspirational brand founders of color in the beauty space.

SEPHORIA 2024 Logo
Sephora US Announces New Theme and City for The 2024 Sephoria Experience

The global retailer debuts its annual beauty event this fall in Atlanta with an all-new theme, Beauty Funhouse, promising first-of-its-kind programming and surprise & delight moments for all beauty fans

Sephora Logo
Sephora, the World’s Largest Prestige Beauty Retailer, Takes a Global and Local Approach

The prestige beauty retailer’s triumvirate of pioneering female presidents — Alia Gogi, Sylvie Moreau and Artemis Patrick — talked strategy.

Interior of Sephora Store
Sephora pilots new body care merchandising strategy

Sephora is piloting a new in-store merchandising program, capitalizing on the body-care boom.

Sephora Impact Summit
Sephora Celebrates BIPOC Beauty Entrepreneurs at Its First-Ever Impact Summit

This week, Sephora North America hosted its inaugural Sephora Impact Summit, a groundbreaking event focused on building, supporting, and championing BIPOC brands within the retailer’s network.

Beauty Insider Birthday Gifts
Sephora Unveils 2024 Beauty Insider Birthday Gifts Featuring Viral Products From Kosas, Youth To The People, Moroccanoil, And More

Today, Sephora announced its lineup of 2024 birthday gift offerings for the U.S. and Canada,…