Products and Brands

Beauty Insider Birthday Gifts
Sephora Unveils 2024 Beauty Insider Birthday Gifts Featuring Viral Products From Kosas, Youth To The People, Moroccanoil, And More

Today, Sephora announced its lineup of 2024 birthday gift offerings for the U.S. and Canada,…

In Honor of World Mental Health Day, Sephora Commits to Donating 100 Percent* of Rare Beauty by Selena Gomez Product Sales to the Rare Impact Fund

On October 10, 100%* of all Rare Beauty product sales sold at SEPHORA locations worldwide will benefit the Rare Impact Fund in support of its youth mental health non-profit partners.

Sephora logo
Sephora and TikTok Partner to Pioneer New Program for Rising Beauty Brands and Content Creators

Today, Sephora and TikTok, along with partner agency Digitas, announce the launch of a partnership…

Beauty Insider Pick Your Free Birthday Gift
Sephora Reveals Highly Anticipated Beauty Insider Birthday Gifts For 2023, Including Dior, Glow Recipe, Ilia, Ouai – And More!

Today, Sephora announced its 2023 birthday gift offerings for the U.S. and Canada in the makeup, skincare, haircare and fragrance categories from Dior, Glow Recipe, ILIA, and OUAI.

Virtual SEPHORiA House Of Beauty 2022 Logo
Sephora Announces Virtual Return Of SEPHORiA with Global Expansion, New Features + Exclusive Offerings

Today, Sephora is excited to announce the return of its biggest and most inclusive beauty event of the year, SEPHORiA: Virtual House of Beauty.

Laure Mercier products on white pedestal
Sephora Reveals New Beauty Insider Birthday Gifts for 2022, Including Laura Mercier, Tatcha, amika – and More!

Today, Sephora announced its 2022 birthday gift offerings in the makeup, skincare and haircare categories from Laura Mercier, Tatcha, and amika.

Sephora announces first-ever Black-owned brands campaign to support and celebrate Black beauty

Today, Sephora unveiled its first-ever Black-owned brands campaign to further recognize and celebrate the contributions that Black culture and Black innovators have made to the beauty industry.

Sephoria House of Beauty virtual event graphic
Sephora Announces the Return of SEPHORiA With a Free, One-of-a-Kind Interactive Virtual House of Beauty Experience

Today, Sephora is proud to announce the return of its biggest and most inclusive beauty…

Sephora North America Evolves Its Beauty Insider Program

May 28, 2020 / San Francisco – Today, Sephora released the next evolution of its renowned Beauty Insider loyalty program. This update takes the customer…

Photo of Prima CBD Oil
Sephora CBD Standards / CBD Q&A

Why CBD at Sephora standards? Build customer trust in Sephora and education in a confusing…